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ProvoCraft - Social eCommerce
Role
Director of Creative Technology
Responsibilities
User Experience, User Testing, Stakeholder Communications, Strategy
I led the effort to create a social eCommerce platform to help users explore the different products they had to offer while inspiring them to create. This platform allowed users to share projects with other users, with the ability to tag the products and materials used. Inspired users could easily purchase all the materials to complete the project themselves.






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